Ducati Monster Forum

Local Clubs => Ducati MOB => Topic started by: DarkDucati on September 20, 2010, 01:15:53 PM



Title: Ducati / Xerox Internet ads
Post by: DarkDucati on September 20, 2010, 01:15:53 PM
Just noticed this Ducati / Xerox ad online today.   

Maybe I have no marketing sense or sense of imagination, but it just seems LAME. Why is the dude in the copy room doing a wheelie?

(http://www.barnold.com/shannon/ducati-xerox.jpg)


Title: Re: Ducati / Xerox Internet ads
Post by: desmoquattro on September 20, 2010, 01:29:54 PM
Part of a larger campaign featuring how Ducati runs on Xerox:
Ducati Can Focus on Bikes While Xerox Handles Technical Communications - Funny Commercial (http://www.youtube.com/watch?v=e6reT9Ux_gI#normal)



Title: Re: Ducati / Xerox Internet ads
Post by: desmoquattro on September 20, 2010, 02:27:27 PM
More info:

http://roadracingworld.com/news/article/?article=42033 (http://roadracingworld.com/news/article/?article=42033)


Title: Re: Ducati / Xerox Internet ads
Post by: DarkDucati on September 23, 2010, 12:24:59 PM
More info:http://roadracingworld.com/news/article/?article=42033 (http://roadracingworld.com/news/article/?article=42033)

Ah, that makes a little more sense now.  When I saw the original Internet picture above, I couldn't tell he was holding anything, as the stuff he's holding is red/white and blends with his suit, so it just looked like some dude randomly doing a wheelie in the office.  I guess either way that's not entirely odd. Anyone here ever do wheelies at the office?



Title: Re: Ducati / Xerox Internet ads
Post by: desmoquattro on September 23, 2010, 12:26:41 PM
Ah, that makes a little more sense now.  When I saw the original Internet picture above, I couldn't tell he was holding anything, as the stuff he's holding is red/white and blends with his suit, so it just looked like some dude randomly doing a wheelie in the office.  I guess either way that's not entirely odd. Anyone here ever do wheelies at the office?

I do wheelies TO the office.


Title: Re: Ducati / Xerox Internet ads
Post by: avizpls on September 23, 2010, 03:10:44 PM
Anyone here ever do wheelies at the office?



I leave work occasionally in wheelie fashion, yeah

but anyways....we were in a pub the other day and that wind tunnel ad came on. At first, I was thinking....since when does DUCATI advertise on TV? Then realized the xerox.

Cool to see the sponsorship is working for both sides.


Title: Re: Ducati / Xerox Internet ads
Post by: desmoquattro on September 23, 2010, 03:15:11 PM
Cool to see the sponsorship is working for both sides.

...if not for the racing team ;D


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