Four new 'high-end' models on the way

[Triple J]

It should have SBK spec forks for $65K

[spolic]

It should have SBK spec forks an umbrella girl for $65K

Fixed. 

[ChrisK]

Seems like Ducati is going to release the Monster just like they did the Superleggera, one batch of vague photos at a time...

http://www.asphaltandrubber.com/bikes/ducati-monster-eicma-twitter-teaser/#more-49220

[Lucumon]

Seems like Ducati is going to release the Monster just like they did the Superleggera, one batch of vague photos at a time...

What I think of this marketing tactic:

[hbliam]

Base model has 135hp and S model 145 hp and carbon. I wonder if thats rwhp or at the crank?

Crank. All manufacturers advertise crank numbers. Ducati used to advertise wheel HP but switched a number of years back.

[Skybarney]

Well at least it has a nice turn signal cancelling switch...  Like the Multi.  I am willing to bet it has a more detail oriented dashboard like the Multi does as well.

Still a wimpy way to create a buzz.  Bikes when good enough do not need teaser marketing.

[Triple J]

Still a wimpy way to create a buzz.  Bikes when good enough do not need teaser marketing.

I don't know. Buzz is good, and Ducati is great at marketing.

Aprilia and KTM both make some kick-ass street motos...yet neither sells very many because they haven't figured out Marketing 101.

[spolic]

Just roll the pregnant dog out already.









On one wheel!

[Grampa]

This one says... " I think my tank is/has swell/ed"



This one says... " wadd's you mean da factory she's shut down, and I have'a to wait for parts"


This one is called " still won't turn" or " I saw the ginormous apex and went the other way"

[zooom]

LMAO at BP...

I don't know. Buzz is good, and Ducati is great at marketing.

Aprilia and KTM both make some kick-ass street motos...yet neither sells very many because they haven't figured out Marketing 101.

Aprilia, sure I agree with that....KTM....they know how to market if you know where to look...every ad I have ever seen for every incarnation of Superduke over the years has been exactly to whom they are marketing to....aggression and street with high speed and loud bombardment....their dirtbike lines get good marketing through many forms...Dakar footage, Red Bull events, Erzberg Rodeo, SuperCross and other MotoX events....they market well, they just don't broadband it...

[Triple J]

LMAO at BP...

Aprilia, sure I agree with that....KTM....they know how to market if you know where to look...every ad I have ever seen for every incarnation of Superduke over the years has been exactly to whom they are marketing to....aggression and street with high speed and loud bombardment....their dirtbike lines get good marketing through many forms...Dakar footage, Red Bull events, Erzberg Rodeo, SuperCross and other MotoX events....they market well, they just don't broadband it...

KTM is good at dirt bike marketing, but they suck at street bike marketing. Agreed they aren't as inept as Aprilia, but if people knew more about their bikes, they'd sell every SMT they make and then some. The RC8 would also give the Ducati SBKs a run for their money.

Some of this is poor street bike dealer support though...but to me that's related a bit to marketing. Higher bike demand = more dealerships wanting to sell your bikes.

[iRam]

"I think my tank has swelled" LOL!

[duc_fan]

KTM is good at dirt bike marketing, but they suck at street bike marketing. Agreed they aren't as inept as Aprilia, but if people knew more about their bikes, they'd sell every SMT they make and then some. The RC8 would also give the Ducati SBKs a run for their money.

I disagree on the RC8.  It appeals to the more cerebral engineer, techie, or other individual who likes modern hard-edges styling... it lacks the sensuous curves and sex appeal of the Ducati SBKs.  RC8 vs 999?  That's a more fair matchup.  RC8 vs 1098?  No contest, the 1098 is the sexier machine.

[Triple J]

I disagree on the RC8.  It appeals to the more cerebral engineer, techie, or other individual who likes modern hard-edges styling... it lacks the sensuous curves and sex appeal of the Ducati SBKs.  RC8 vs 999?  That's a more fair matchup.  RC8 vs 1098?  No contest, the 1098 is the sexier machine.

Wasn't talking about looks, just overall performance. If more people test rode KTM's street bikes, then more would buy them. They're extremely good bikes. A lot of people are unfamiliar with them though. Poor marketing on KTM's part...backed up by a not very good dealer network.

I agree though, most would think the 1098 is sexier. I actually don't like the RC8 in street trim, but love it in race trim (same opinion for the 999). 1098 looks good in both.

[Speeddog]

New Monster 1198 split off into new thread:

http://www.ducatimonsterforum.org/index.php?topic=65770.0

Back to discussing the other new models....